Bottled couture- Ivoire by Balmain

In June of 2009 in San Francisco’s Union Square, I was aimlessly browsing the fragrance section of Barney’s when I stumbled upon an elegantly bottled Ambre Gris by Balmain. And i fell in love.
It was so intoxicating and musky, not a typical daytime pleasure for me, but at that instant I loved it.

Under the direction of Christophe Decarnin in 2006, and then Olivier Rousteing in 2011, the evolution of Balmain has been a spectacle to watch.In all its Sex and Rock n Roll,  each season spectacular workmanship and finishes, and structured fine tailoring storm down the runway from Balmain. To put it mildly, its couture to be worn daily. And with the price tag to match! But ever-faithful to the legacy of Pierre Balmain, Rousteing has a firm grip on who he’s designing for… his ‘Balmain woman’.

“She’s definitely a Parisian, but one who moves around, who loves to travel and borrow fashion ideas from capitals around the world. A true woman, with a hint of masculinity, who tends to harbor a certain idea of nostalgia while remaining firmly focused on the present day.”

This ‘woman’ needed a fragrance, and so a translation of the 1979 original Ivoire by Balmain was born. Without betraying the original scent, modern ingredients were used to revoke the familar smell of the popular eightie’s Ivoire. The first notes are Orange and mandarin essence, then jasmine, rose,ylang-ylang and galbanum. As it develops on the skin, you’ll get vetiver, cedarwood, patchouli and soft vanilla.  All the good stuff together in one solid little modern bottle, its your daily dose of Couture.


Available locally from Myer from September 2013.

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